Uncategorized Does Testosterone make you more entrepreneurial? Does Testosterone make you more entrepreneurial? The question of whether testosterone contributes to entrepreneurial spirit…Gerrit McGowanJuly 23, 2024
Uncategorized Kneading Neuroscience into Marketing: The DoubleTree Cookie Experience A Warm Welcome to DoubleTree Upon entering DoubleTree by Hilton Hotels, guests are immediately enveloped…Gerrit McGowanJuly 23, 2024
Uncategorized What Sea Turtles Teach Us About the Neuroscience of Entrepreneurial Storytelling In this age of stimulus and information overload, entrepreneurs are always seeking innovative ways to…Gerrit McGowanJuly 23, 2024
Uncategorized Why Early-Stage Founders Don’t Make Great Growth-Stage CEOs: A Neuroentrepreneurship Perspective Neuroscience suggests that the distinctly different phases of a business’ growth - exploration (early-stage) and exploitation (scaling up, post…Gerrit McGowanJuly 23, 2024
Uncategorized The Short Stack Advantage: What the poker table can teach startup founders about competition * If you don’t know the rules of Texas Hold’em, here is a simple summary courtesy of…Gerrit McGowanJuly 23, 2024
Uncategorized I’m Too Old to Found a Startup: Unraveling the Myth of Age in Entrepreneurship It’s a Young Person’s Game The startup world loves to share stories of young prodigies…Gerrit McGowanJuly 23, 2024
Uncategorized Parkinson’s Law, the Walled Garden Method, and Saying F*ck You to Work-Life Balance Do you ever feel like there just aren’t enough hours in the day to accomplish…Gerrit McGowanJuly 23, 2024
Uncategorized Beyond the Hustle: Embracing Recovery in your Entrepreneurial Journey Everyone needs a little extra motivation sometimes. And it sure is nice to get a…Gerrit McGowanJuly 23, 2024
Uncategorized The Art and Science of Entrepreneurial Happiness I’ve been coaching founders for over a decade. And almost every one of them, when…Gerrit McGowanJuly 23, 2024
Uncategorized Wired to Wait: The Neuroscience of Procrastination Hey folks, It's a busy week here at the HQ, with three speaking engagements over…Gerrit McGowanJuly 23, 2024